When Target uses recycling for their ads.

To celebrate The Avengers coming in theatres, Wieden + Kennedy's ad campaign for Target is featuring Avengers symbols made from items you can buy at Target. Captain America's shield is made with shoes, plastic spoons, balls and dr pepper cans!

Iron Man made with pencils, headlight, trucks, cans and legos

The Incredible Hulk's hands

Hand's details

Thor's hammer

Which one do you like?

Eco-friendly curtains and lamp.

This eco-friendly curtains is made with the bottom of plastic bottles, the resulting pattern is great. This is the work of UK designer Michele Brand.

When you look closely at the pattern, you see that she uses clothing tag attachers to link the flower pattern together, this way she gets a reliable distance between each flower.

Based on the same principle, Michele brand designs pendant light too:

I realized that it's possible to get an attachment tagging gun for around $20 from Amazon, It makes such project doable now! This is how it looks. 

Upcycling zippers

If you used Google today in the US, you might have realized that Google is celebrating Gideon Sundback: the "father of the zipper". It might be crazy but some people recycle old zippers.
Have a look at what I found on Etsy, flowers !

Bracelet:

If you want to buy, click here

And Necklace:

Necklace

Earth day 2012

From Womansday.com

Today is earth day.... so let's recycle... and upcycle.

The clock mechanism can be bought from http://www.clockparts.com/ around 15$ including everything.

An other furniture upcycled into kids kitchen

Featured on the amazing before-after blog.

You probably remember a previous post featuring some night stands and TV furnitures. This is an other amazing transformation for an entertainment center into kids kitchen. The picture are not great but it gives you a pretty good idea of the great upcycling that has been done!

When Bike chains turn into sculpture

This is the "once in a while" post that shows that upcycling or recycling is compatible with art.

Seo Young Deok is a sculptor who's inspired by the shapes of human body. By choosing to work with bike chains the Korean artist, who graduated from Environmental Sculpture at the University of Seoul, is sending a very clear message about industrialisation and the human condition. He spent one whole year moulding a mile of bike chains, worth over $40 000, into a sculpture of a giant head over 7.5 meters tall.

Happy easter: eggs and egg crates upcycling

The egg lamp made by nosigner.com

Eggs diffuse the light very efficiently, but this lamp won't forgive any mishandling!

Egg crates are not only good to soundproof a room but can also be great to diffuse light. I probably would use a "cold" light to avoid any fire hazard. They look great.

Egg crates lamp from designer  Federico Otero

from dollarstorecratfs.com

When Anthropologie repurposes Ziplock bags.

From Wukong on Flickr

This is what Anthropologie did with Ziploc on some of their windows. These suspended plants look great, I might try this in my backyard.